Tenbury Wells Loyalty Scheme
During a Bridge closure in the Market Town of Tenbury Wells , Worcestershire, which was a major obstacle to 97 retail outlets, we have instigated a Loyalty Scheme for the Town; worked with the retailers on business support, identifying areas of need and acting upon them. Compiled and executed shopper surveys and developed a questionnaire for use with the retailers to identify areas that have changed and need acting upon. We have maintained constant contact with the press through press releases and also negotiated advertising rates to include Editorial as well as using Local Radio to promote the Town
We have been in a position to implement Town wide Shopping Promotions to draw customers into the Town
Retailers have been signposted to Business Advisors and Workshops have been provided to cover Marketing, Branding, Social Media and Window Dressing as well a regular Networking Breakfast meeting with guest speakers who talk on subjects that support the work of the Businesses
Our skills in Sales, Marketing & Advertising have also been used to support the Towns various Festivals.
The Tenbury Wells Open For Business Project is ongoing and supported by Malvern Hills District Council, Tenbury Town Council & Tenbury Wells Chamber of Trade & Commerce